BMW Factory Order vs. Buying Off the Lot

There are a lot of reasons to buy a BMW— so many models to choose from, and trim levels of those models on top of that! But another option that comes into play that you may not have considered is the choice you have between buying a new BMW at a dealership like United BMW or custom ordering one online. Continue reading the sections below for a quick rundown on placing a factory order vs. buying off the lot when it comes to buying a new, reliable BMW vehicle.

Ordering a Car vs. Buying Off the Lot | The Basics

These concepts are pretty easy to understand based on their respective names. Ordering a new BMW online means you’ll select the model, trim, powertrain, color, and other features that you desire, the vehicle will go through the manufacturing process (if a matching brand new BMW isn’t already available, that is) and then you’ll typically receive delivery of the new vehicle from your Marietta home.

Buying a vehicle off the lot, on the other hand, is the same way our parents and grandparents have bought vehicles for nearly 100 years. The process is simple: you go to the dealership, select a vehicle in person that you like, test drive it, then complete the sale and drive home!

Positives Either Way | Ordering a Car vs. Buying Off the Lot

No matter which you choose to go with, there are both positives and negatives to either method of buying a new BMW. It could be argued that visiting a Roswell area dealership like United BMW for your new vehicle is better, simply because you immediately know what you’re getting into with the first-hand experience of a test drive. You may end up sacrificing some features you wanted, though, and this steers some people away from dealership buying.

That same element, however, could be used to argue that ordering online is better, since even though you don’t get to see the vehicle first-hand before delivery, you’ll be able to ask for every specific feature and aspect of the vehicle that you want. On the other hand, it’ll take longer to get behind the wheel of your desired ride, and some people may consider this a deal-breaker.

Build Your Own BMW Online or Visit Us in Alpharetta!

There are a couple of ways you can order your BMW online. If you still prefer to work with a dealership, while retaining the benefits of ordering online, you should take advantage of our Build Your Own BMW service! If you prefer to work directly on the BMW USA website for your order, that’s available to you as well!

If you prefer to work with a dealership instead, we appreciate your dedication to doing good old fashioned business – and we’re confident that after working with us, you’ll be coming back to experience our unique brand of stellar customer service and aptitude for perfection toward everything automotive – including automotive service.